Was ist digitales Marketing?

Der digitale Auftritt verbindet die Welt über diverse Kanäle mit Ihrem Unternehmen. Jeder dieser Kanäle, sei es die eigene Website oder ein Instagram-Account, hat spezifische technische und inhaltliche Anforderungen. Beim digitalen Marketing wird darauf geachtet, dass alle Kanäle koordiniert werden, um möglichst viele Nutzer:innen zu erreichen.

Was gehört zu digitalen Marketing?

Alle Bereiche des digitalen Auftritts haben Schnittstellen zum digitalen Marketing. Dazu gehören Websites, SEO, SEA & AIO, Web Usability, Social Media, Content, E-Commerce, Customer Journey, Analytics und eine Omnichannel-Strategie.

Steiger Art & Media : Digitales Marketing

Digital marketing for SMEs

Digital marketing specifically for small and medium-sized businesses. Flexible prices: flat rate or hourly rate.

Tailor-made and personal

Together we develop tailor-made solutions that are precisely tailored to your needs. Company headquarters: Innsbruck, Austria.

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SEO – SEA – AIO

Use SEO correctly: Be found for relevant topics. Implement SEA correctly: Save money with effective campaigns. AIO (AI optimization for AI searches such as Chat-GPT): Is your website fit for the future? more information

Web Usability

Web usability aims to make a website easy to use. Topics such as accessibility and responsive design are the focus. This is how we test your website for usability.

Social Media

Of course Instagram, Facebook, YouTube and TikTok but also Reddit and Pinterest. Combine organic reach and advertising. Plan budget & content, keep an eye on key figures. more information

Content

AI photos and films or real photos and films. Which suits your online presence better? We can advise you on creating tailor-made content or create it for you. Good and tailor-made content is a cornerstone of the digital world. more information

Tailor-made and personal

I am at your side to develop tailor-made solutions that are precisely tailored to your needs and goals. Making your website more user-friendly, SEO & SEA solutions, producing high-quality content, strengthening your brand in social media and much more - I am your reliable partner for all questions and challenges in digital marketing. I look forward to your contact request.

SEO, SEA & AIO

SEO SEA AIO Search engine optimization (SEO) and search engine advertising (SEA) complement each other strategically, but are independent of each other and can also be used individually. AIO (AI optimization for AI searches such as chat GPT) is a new area that still offers a lot of potential for further development. Is your website fit for the future?

Web Usability

Web Usability aims to make a website easy to use. Information should be easy to find with just a few clicks. Topics such as accessibility (font sizes, contrasts, image descriptions, etc.) and responsive design (different layouts for PC and mobile) are also the focus. Is your website logically structured? This is how we test your website for usability.

Social Media

Social Media – Content meets algorithm. Social media combines technical and content challenges. Each social media platform has specific characteristics and target groups. It is important to understand and use the content and technical aspects and settings of each platform. This is the only way to exploit the full potential of social media and build an effective online presence.

Content

Content is king: We advise you on the creation of tailor-made content or create it for you. Good and tailor-made content is a cornerstone of the digital world. Trust in our expertise to take your digital presence to the next level.

Portfolio

In recent years we have developed our own projects and also advised or supported important Tyrolean companies. We look forward to your inquiry. A look into our portfolio.